Resource Hub
Tap into our collection of resources, from SMS marketing guides to recent success stories, to learn more about SMS marketing.
Guides
Monthly SMS Marketing Guides
Guides
Best Practices
SMS TCPA Compliance
The Telephone Consumer Protection Act (“TCPA”), enacted by Congress in 1991, is a federal...
How to Master SMS Without Compromising Email Capture
As SMS becomes more widespread as a marketing medium for eCommerce brands, many...
How to Send Texts Customers Will Love - eCommerce SMS Strategy
As you embark on your SMS marketing journey, your mission - should you choose to accept...
Is Text Message Marketing a Scam? The Art of Personalized SMS Messaging
If text message marketing is spam, why are e-commerce brands achieving a 98% open rate?...
SMS Marketing Checklist: 25 Dos & Don'ts of Text Message Marketing
There's a lot of confusion out there about how text message marketing works. That's why...
Two-Way SMS Marketing: One-Way Blasts vs. Two-Way Conversations
With the new rise in text message marketing success, e-commerce vendors are just...
Case Studies
Success Stories
Beardbrand scales a personal stylist with two-way text messaging, driving an additional $50,000 in monthly sales.
Since 2012, Beardbrand has been dedicated to providing educational and inspirational...
Prepdeck complemented their email marketing efforts with SMS and achieved a 95X ROI
Alexander and his wife shared cooking responsibilities. But when they both got busy,...
Bikini Crush Swimwear saw a 26x ROI with Emotive
Danielle Marie is a swimwear, beachwear and accessories Guru, designing custom luxury...
MK Socks drove a 65% response rate with Emotive
MK Socks is a family-owned and -operated custom sock company located in North Carolina...
Super Naturals Health saw a 20% conversion rate from opt-ins with Emotive
Super Naturals is a Los Angeles based company with a small team, passionate about...
Blog
Emotive Blog
June Update: Check Out What’s New at Emotive
The Emotive team has been hard at work developing new features and optimizing exi...
Emotive's Guidance on Carrier SMS & MMS Messaging Policies
As one of the primary players in the SMS Marketing space, we at Emotive place hig...
How and why to build better relationships with customers via SMS
It's 2021 and there are over 1 million eCommerce businesses around the world...
3 E-Commerce Strategies that Business Owners Can Use For Prime Day 2021
Prime Day is right around the corner, beginning midnight PDT June 21st to midnigh...
Four Ways to Minimize Opt Outs and Maintain a List of Highly Engaged Subscribers
Opt outs. Nobody likes to see them. On average, brands can expect 2.5% - 7% of cu...