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Resource Hub
Tap into our collection of resources, from SMS marketing guides to recent success stories, to learn more about SMS marketing.
Resources
Whitepapers
![Supercharge Your ROAS While Cutting Ad Spend Featured Image](/assets/supercharge_your_roas_while_cutting_ad_spend.png)
Supercharge Your ROAS While Cutting Ad Spend
![Send Better Emails Than Your Competitors by Using AI Featured Image](/assets/email-marketing-ai-boost.png)
Send Better Emails Than Your Competitors by Using AI
![How to Fix Your Low SMS ROAS Featured Image](/assets/how_to_fix_your_low_sms_roas.png)
How to Fix Your Low SMS ROAS
![E-Commerce SMS Marketing Metrics that Matter in 2024 Featured Image](/assets/e-commerce_sms_marketing_metrics_for_2024_success.png)
E-Commerce SMS Marketing Metrics that Matter in 2024
![The 7 Best SMS Marketing Strategies in 2024 Featured Image](/assets/the_7_best_sms_marketing_strategies_in_2024.png)
The 7 Best SMS Marketing Strategies in 2024
![How to Use AI for Profitable Email Marketing Campaigns Featured Image](/assets/how_to_use_ai_for_profitable_email_marketing_campaigns.png)
How to Use AI for Profitable Email Marketing Campaigns
![Maximize Your SMS Strategy With AI in 2024 Featured Image](/assets/maximize_your_sms_strategy_with_ai_in_2024.png)
Maximize Your SMS Strategy With AI in 2024
![Conversational SMS for More E-Commerce Conversions Featured Image](/assets/conversational_sms_drives_more_e-commerce_conversions.png)
Conversational SMS for More E-Commerce Conversions
![The 2024 SMS Marketing Compliance Guide Featured Image](/assets/the_ultimate_2024_sms_marketing_compliance_guide.jpg)
The 2024 SMS Marketing Compliance Guide
![Rethinking the Funnel: Optimize Your Marketing Strategy for 2024 and Beyond Featured Image](/assets/rethinking_the_funnel.jpg)
Rethinking the Funnel: Optimize Your Marketing Strategy for 2024 and Beyond
![What to Look for in an SMS Marketing Platform Featured Image](/assets/what_to_look_for_in_an_sms_marketing_platform.jpg)
What to Look for in an SMS Marketing Platform
![Boost your Text Message Marketing: Top SMS Trends for 2024 Featured Image](/assets/boost-your-text-message-marketing.png)
Boost your Text Message Marketing: Top SMS Trends for 2024
![Increase Brand Engagement Through Personalized SMS Featured Image](/assets/the-summer-of-sms.jpg)
Increase Brand Engagement Through Personalized SMS
![How to Improve Your SMS Marketing Response Rate Featured Image](/assets/how-to-improve-your-sms-marketing-response-rate.png)
How to Improve Your SMS Marketing Response Rate
![Win Father's Day (and more): Top Holiday SMS Campaign Tips Featured Image](/assets/win-fathers-day-top-holiday-sms-campaign-tips.png)
Win Father's Day (and more): Top Holiday SMS Campaign Tips
![5 Signs That You Need a New E-Commerce Growth Partner Featured Image](/assets/5-signs-that-you-need-a-new-e-commerce-growth-partner.jpg)
5 Signs That You Need a New E-Commerce Growth Partner
![Navigating the E-commerce Metrics Maze in 2024 Featured Image](/assets/navigating-the-e-commerce-metrics-maze-in-2024.jpg)
Navigating the E-commerce Metrics Maze in 2024
![The Summer of SMS: Marketing Dates & Strategies to Know for E-Commerce Brands Featured Image](/assets/the-summer-of-sms.jpg)
The Summer of SMS: Marketing Dates & Strategies to Know for E-Commerce Brands
![Spruce Up Your Klaviyo Mailing List: E-Commerce Spring Cleaning Featured Image](/assets/spruce_up_klaviyo_list.jpg)
Spruce Up Your Klaviyo Mailing List: E-Commerce Spring Cleaning
![Stop Wasting Money on SMS: Evaluating Your Vendors Featured Image](/assets/stop_wasting_money_on_sms.jpg)
Stop Wasting Money on SMS: Evaluating Your Vendors
![Decrease Signal Loss in 2024: Navigating Lifecycle Marketing's Impacts Featured Image](/assets/decrease_signal_loss_2024.jpg)
Decrease Signal Loss in 2024: Navigating Lifecycle Marketing's Impacts
![The 7 Biggest Mistakes Our Clients Make in Lifecycle Marketing Featured Image](/assets/7_biggest_mistakes_lifecycle_marketing.jpg)
The 7 Biggest Mistakes Our Clients Make in Lifecycle Marketing
![Apparently, AI is Replacing Marketers: Here's What's Really Happening Featured Image](/assets/apparently_ai_is_replacing_marketers.jpeg)
Apparently, AI is Replacing Marketers: Here's What's Really Happening
![Segmentation Mastery: Personalizing SMS Campaigns for Profitable Customer Groups Featured Image](/assets/segmentation_mastery.jpeg)
Segmentation Mastery: Personalizing SMS Campaigns for Profitable Customer Groups
![Cross-Channel Marketing: Integrating SMS with Email, Social Media, and Beyond Featured Image](/assets/cross-channel_marketing.jpeg)
Cross-Channel Marketing: Integrating SMS with Email, Social Media, and Beyond
![The Convergence of SMS and Social Media Marketing: Strategies for Cross-Channel Engagement Featured Image](/assets/the_convergence_of_sms_and_social_media_marketing.png)
The Convergence of SMS and Social Media Marketing: Strategies for Cross-Channel Engagement
![The Impact of AI on Personalizing SMS Marketing at Scale Featured Image](/assets/the_impact_of_ai_on_personalizing_sms_marketing_at_scale.png)
The Impact of AI on Personalizing SMS Marketing at Scale
![E-Commerce Flash Sales: Leveraging SMS for Timely Promotion and Engagement Featured Image](/assets/e-commerce_flash_sales_sms_marketing.png)
E-Commerce Flash Sales: Leveraging SMS for Timely Promotion and Engagement
![SMS Marketing in the Era of Smartwatches and Wearables Featured Image](/assets/sms_marketing_in_the_era_of_smartwatches_and_wearables.png)
SMS Marketing in the Era of Smartwatches and Wearables
![The Power of Exclusivity: Boosting Sales with SMS-Only Promotions Featured Image](/assets/the_power_of_exclusivity.jpeg)
The Power of Exclusivity: Boosting Sales with SMS-Only Promotions
![Shopify Success Unveiled: Expert Tips for Optimizing Your Conversion Rate Featured Image](/assets/cover-shopify-success-unveiled.png)
Shopify Success Unveiled: Expert Tips for Optimizing Your Conversion Rate
![Beyond the Inbox: Revolutionizing Customer Connections with SMS Marketing Mastery Featured Image](/assets/cover-beyond-the-inbox.png)
Beyond the Inbox: Revolutionizing Customer Connections with SMS Marketing Mastery
![Back for More: How to Win Repeat Business for Your Shopify Store Featured Image](/assets/cover-back-for-more.png)
Back for More: How to Win Repeat Business for Your Shopify Store
![The Triple Threat: SMS, Email, and First-Party Data for Shopify Success Featured Image](/assets/gated-triple-threat.png)
The Triple Threat: SMS, Email, and First-Party Data for Shopify Success
![Secret to Shopify Sales: A Deep Dive Into SMS Marketing and First-Party Data Featured Image](/assets/gated-shopify-sales-secret.png)
Secret to Shopify Sales: A Deep Dive Into SMS Marketing and First-Party Data
![Deciphering Shopify Metrics: Understanding the Key Ecommerce Numbers for Success Featured Image](/assets/gated-deciphering-shopify-metrics.png)
Deciphering Shopify Metrics: Understanding the Key Ecommerce Numbers for Success
![Boost Your E-commerce Sales with SMS Cross-Selling and Upselling Strategies Featured Image](/assets/graphic-cross-selling-upselling.png)
Boost Your E-commerce Sales with SMS Cross-Selling and Upselling Strategies
![Elevating Engagement Using Proven Strategies for SMS and Email Conversions Featured Image](/assets/graphic-elevating-engagement.png)
Elevating Engagement Using Proven Strategies for SMS and Email Conversions
![First-Party Data – How to Set Yourself Up for Success Featured Image](/assets/graphic-firstparty-data.png)
First-Party Data – How to Set Yourself Up for Success
![Server-to-Server Tracking - A Guide for eCommerce Brands & Shopify Stores Featured Image](/assets/graphic-sts-tracking.png)
Server-to-Server Tracking - A Guide for eCommerce Brands & Shopify Stores
![How to Set Up 1st Party Tracking on your Shopify Site Featured Image](/assets/graphic-setup-firstparty.png)
How to Set Up 1st Party Tracking on your Shopify Site
![Creating SMS Contests and Giveaways to Drive Engagement and Sales Featured Image](/assets/graphic-sms-contests.png)
Creating SMS Contests and Giveaways to Drive Engagement and Sales
![SMS Marketing for Flash Sales: Tips for Quick Conversion Boosts Featured Image](/assets/graphic-sms-flash-sales.png)
SMS Marketing for Flash Sales: Tips for Quick Conversion Boosts
![Leveraging User-Generated Content Through SMS for
E-commerce Brands Featured Image](/assets/graphic-leveraging-user-generated-content.png)
Leveraging User-Generated Content Through SMS for E-commerce Brands
![The Engagement Engine: Building High-Converting SMS and Email Funnels Featured Image](/assets/ebook-engagement-engine.png)
The Engagement Engine: Building High-Converting SMS and Email Funnels
![Click-Worthy Content: Crafting Messages That Drive Conversions Featured Image](/assets/ebook-click-worthly-content.png)
Click-Worthy Content: Crafting Messages That Drive Conversions
![Conversion Roadmap: Expert Strategies for SMS and Email Campaigns Featured Image](/assets/ebook-conversion-roadmap.png)
Conversion Roadmap: Expert Strategies for SMS and Email Campaigns
![Q4 SMS Marketing Planning: Strategies for a Successful Holiday Season Featured Image](/assets/ebook-q4-sms-marketing-planning.png)
Q4 SMS Marketing Planning: Strategies for a Successful Holiday Season
![Q4 SMS Marketing for Small Businesses: Competing Effectively During Peak Season Featured Image](/assets/ebook-q4-sms-marketing-for-small-businesses.png)
Q4 SMS Marketing for Small Businesses: Competing Effectively During Peak Season
![From Inbox to Checkout: Winning with SMS and Email on Black Friday and Cyber Monday Featured Image](/assets/ebook-from-inbox-to-checkout.png)
From Inbox to Checkout: Winning with SMS and Email on Black Friday and Cyber Monday
![E-Commerce User Tracking Altered by iOS17: Explained Featured Image](/assets/tracking-altered-ios17-explained.png)
E-Commerce User Tracking Altered by iOS17: Explained
![First-Party Data in E-commerce: A Game Changer for Growth Featured Image](/assets/first-party-data-ecommerce-gamechanger.png)
First-Party Data in E-commerce: A Game Changer for Growth
![The True 1st Party Pixel Comparison Guide Featured Image](/assets/graphic-hero-1st-party-pixel.png)
The True 1st Party Pixel Comparison Guide
![Emotive Pixel and SMS Marketing: A Match Made in Ecommerce Heaven Featured Image](/assets/emotive-pixel-sms-heaven.png)
Emotive Pixel and SMS Marketing: A Match Made in Ecommerce Heaven
![Plug the Leak: Stop Losing Revenue from Abandoned Carts Featured Image](/assets/plug-the-leak.png)
Plug the Leak: Stop Losing Revenue from Abandoned Carts
![Avoid Black Friday/Cyber Monday Blues: A Guide To Maintaining November Success All Year Long Featured Image](/assets/cover-ebook-avoid-bfcm-blues.png)
Avoid Black Friday/Cyber Monday Blues: A Guide To Maintaining November Success All Year Long
![Avoiding The Blended Results Trap During BFCM: Cost-Effective Strategies for Success Featured Image](/assets/cover-ebook-avoiding-blended.png)
Avoiding The Blended Results Trap During BFCM: Cost-Effective Strategies for Success
![Your Business Deserves The Best Agency Management. We Can Help You Choose Who's Right For You Featured Image](/assets/cover-ebook-best-agency-management.png)
Your Business Deserves The Best Agency Management. We Can Help You Choose Who's Right For You
![BFCM Email Revenue Down? The secret is in the metrics. Featured Image](/assets/cover-ebook-bfcm-email-revenue-down.png)
BFCM Email Revenue Down? The secret is in the metrics.
![BFCM SMS Revenue Down? The secret is in the metrics. Featured Image](/assets/cover-ebook-bfcm-sms-revenue-down.png)
BFCM SMS Revenue Down? The secret is in the metrics.
![Black Friday Verdict: You Spent Too Much On SMS. How to Spend Less While Making More Featured Image](/assets/cover-ebook-bfcm-verdict.png)
Black Friday Verdict: You Spent Too Much On SMS. How to Spend Less While Making More
![Critical Errors: Assessing If Your Marketing Agency Is Costing Your Business Easy Revenue Featured Image](/assets/cover-ebook-critical-errors.png)
Critical Errors: Assessing If Your Marketing Agency Is Costing Your Business Easy Revenue
![Increase Your E-Commerce ROI: The Importance of New vs. Returning Customer Revenue, and How To Maximize Both Featured Image](/assets/cover-ebook-increase-ecommerce-roi.png)
Increase Your E-Commerce ROI: The Importance of New vs. Returning Customer Revenue, and How To Maximize Both
![Beyond Cookies: The Reasons Shopify Brands Are Switching to Server-Side Tracking Featured Image](/assets/cover-beyond-cookies-sst.png)
Beyond Cookies: The Reasons Shopify Brands Are Switching to Server-Side Tracking
![Apple’s iOS17 is Losing Your Brand Money. Here’s the Guide to a Guaranteed Fix. Featured Image](/assets/cover-ios17-losing-money.png)
Apple’s iOS17 is Losing Your Brand Money. Here’s the Guide to a Guaranteed Fix.
![A Shopify Merchant's Dream: Drive 20% more Email & SMS revenue in your sleep Featured Image](/assets/cover-shopify-merchants-dream.png)
A Shopify Merchant's Dream: Drive 20% more Email & SMS revenue in your sleep
![A Shopify Merchant's Guide to Recovering Lost Shoppers Featured Image](/assets/cover-shopify-recover-lost-shoppers.png)
A Shopify Merchant's Guide to Recovering Lost Shoppers
![Strategic Creativity: How First-Party Data Transforms Ad Campaigns Featured Image](/assets/cover-strategic-creativity.png)
Strategic Creativity: How First-Party Data Transforms Ad Campaigns
Resources
BFCM Resources
Guides
Best Practices
![SMS TCPA Compliance Featured Image](/assets/downloads/emotive-sms-tcpa-cover.jpg)
SMS TCPA Compliance
![The Essential BFCM Prep Guide for SMS Marketing Featured Image](/assets/resources/bfcm-ecommerce-sms-strategy-guide.jpg)
The Essential BFCM Prep Guide for SMS Marketing
![Your October SMS Broadcast Guide (holidays and promotions ideas) Featured Image](/assets/resources/october-ecommerce-promotion-guide-2022.jpg)
Your October SMS Broadcast Guide (holidays and promotions ideas)
![A SMS Guide for BFCM: How SMS Marketing Can Maximize Your 2022 Holiday Sales Featured Image](/assets/resources/bfcm-sms-guide-poster.png)
A SMS Guide for BFCM: How SMS Marketing Can Maximize Your 2022 Holiday Sales
![How to Send Texts Customers Will Love - eCommerce SMS Strategy Featured Image](/assets/resources/how-to-send-texts-customers-will-love-cover.png)
How to Send Texts Customers Will Love - eCommerce SMS Strategy
![Is Text Message Marketing a Scam? The Art of Personalized SMS Messaging Featured Image](/assets/resources/is-text-message-marketing-a-scam-ebook-cover.png)
Is Text Message Marketing a Scam? The Art of Personalized SMS Messaging
Case Studies
Success Stories
Blog
Emotive Blog
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