Resource Hub
Tap into our collection of resources, from SMS marketing guides to recent success stories, to learn more about SMS marketing.
Resources
BFCM Resources
Guides
Best Practices
SMS TCPA Compliance
The Telephone Consumer Protection Act (“TCPA”), enacted by Congress in 1991, is a federal...
How to Send Texts Customers Will Love - eCommerce SMS Strategy
As you embark on your SMS marketing journey, your mission - should you choose to accept...
Is Text Message Marketing a Scam? The Art of Personalized SMS Messaging
If text message marketing is spam, why are e-commerce brands achieving a 98% open rate?...
SMS Marketing Checklist: 25 Dos & Don'ts of Text Message Marketing
There's a lot of confusion out there about how text message marketing works. That's why...
Two-Way SMS Marketing: One-Way Blasts vs. Two-Way Conversations
With the new rise in text message marketing success, e-commerce vendors are just...
SMS Marketing Trends & Benchmarks Report - 2021
SMS has become more prevalent in marketing in the past few years, with an increasing...
Case Studies
Success Stories
Bikini Crush Swimwear saw a 26x ROI with Emotive
Danielle Marie is a swimwear, beachwear and accessories Guru, designing custom luxury...
Good Day Chocolate drove $174K in sales and a 14% click-through rate with Emotive
In 2010, Dr. Andy, a Facial Plastic Surgeon and Ear, Nose & Throat doctor, set out...
Super Naturals Health saw a 20% conversion rate from opt-ins with Emotive
Super Naturals is a Los Angeles based company with a small team, passionate about...
Split Nutrition drove a 5x ROI with Emotive
Split Nutrition is A Better Way to PB&J™ on the go.THE SPLIT STORY: We set out...
Alumilite improved customer education and support and drove a 45X ROI with Emotive
Wanna craft? Alumilite molds have got you covered. Need to restore difficult-to-find...
Blog
Emotive Blog
How to Create a Better Black Friday/Cyber Monday Customer Experience With Conversational Messaging
Do you ever open your inbox or text messages and feel like you’re getting yelled ...
Abandoned Cart 101: How to Convert Abandoned Carts Into Sales
An abandoned cart occurs when a potential customer adds items to their shopping c...
How Conversational Marketing Improves Customer Loyalty
Customer loyalty is the ultimate goal for any strong brand. These relationships c...
The Best eCommerce Customer Service Tactics That Help Businesses Excel
eCommerce businesses experience the advantage of operating like traditional retai...
Strategies to Grow Your SMS Subscriber List
Your subscriber list is one of your most valuable assets as a business. It is als...